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The Volcano
Thailand
Available in: Thailand, Malaysia
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Unique Selling Points
- Our unique concept is “Good Taste and Fun”. We want our customer to have fun picking their toppings and sauce to create their own unique dessert. However, we noticed that one of the toppings that our customers love to use is “Cheese” because they get to stretch the cheesy toppings with their friends. This became the starting point of our idea in mixing our homemade bread with “cheese” to create a dessert that everyone can eat anywhere. Also, we wanted this menu to taste good and for the customers to have fun while enjoying its yummy taste. This was the idea behind the creation of our “Pocket Cheese Toast” which came in the form of a “pocket toast”, so that our customers can take this pocket toast everywhere with them!
- Our Pocket Cheese Toast was first born into THE WORLD by THE VOLCANO on the 1st of July 2016 at the Fin Market event. This was the first event ever that our Pocket Cheese Toast was introduced and sold to everyone!. Who would have thought that "Cheese" and "Toast”, in the form of desserts, will be such a great hit? After our success at the Fin Market event, the menu of “Pocket Cheese Toast” was sold all over Thailand by other brands, but no one could ever imitate The Volcano’s original and unique taste!"
Brief Brand Introduction
Display brand information as:
| Year of Establishment | 2011 |
|---|---|
| Number of Outlets | 10 |
| Franchise Option | MF |
| Franchise Fee | |
| Royalty
|
Percentage: 6.0%
|
| Initial Marketing Fund To be paid to Franchisor in the franchise setup phase. |
|
| Marketing Fund A fixed amount or percentage of revenue to be allocated for marketing initiatives in franchisees' territories. |
Percentage: 2.0%
|
| Other fees | |
| Franchise Term | 5 year(s) |
| Development Schedule | |
| Outlet Size
Minimum requirement of a franchised store |
Min. 40.0 Sqm |
| Preferred Franchise Location | Taiwan, South Korea, Japan |
| CAPEX needed |
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